News from the Business World

By Casey BiererOctober 21, 2007, 4:00 pm
Cobra Golf announces the release the King Cobra UFi irons. The UFi name stands for Ultimate Forgiveness irons and Cobra says the irons are their most forgiving yet.
'Cobra has a rich history of developing high performance irons,' said Jeff Harmet, President, Cobra Golf and Titleist Clubs. 'In developing the UFi irons, the objective of the Cobra R&D team was to utilize advanced technology and design to achieve the highest level of forgiveness and playability at any cost.'
Designed by integrating multiple materials, these irons feature an exclusive metal matrix face insert, patented polymer topline, high density tungsten heel-toe weighting and a steel alloy body.
'The UFi is the most technologically advanced iron Cobra has ever developed,' said Scott Rice, Director of Research and Development. 'A key design element in the UFi is the metal matrix face insert. This unique alloy produces a face insert that is 65% lighter than steel which allows us to shift weight out to the perimeter of the club head, as well as shift the CG lower and further back to produce the highest MOI and lowest CG of any iron we have ever developed.'
Metal Matrix Face Insert:
  • The UFi proprietary metal matrix face insert is a metal alloy comprised of nine different metals, which are 65% lighter than steel and 35% lighter than titanium. Nano-sized particles of Scandium (Sc) are imbedded in the metal's structure.
  • The precision combination of the nine metals, combined with precise rolling of the material into sheets and a special heat treatment, allows the Metal Matrix material to achieve strength comparable to 431 stainless steel, while maintaining an incredibly low density.
  • This combination of high strength and light weight make it an ideal material to free up discretionary weight, which moves the CG low, back and to the perimeter and increases MOI for ultimate forgiveness.
  • The hardness is similar to that of a forging, which promotes a soft, solid feel at impact.
    Polymer Topline:
  • Polymer topline weighs one-quarter of the steel it replaces, so this discretionary weight is moved from the top of the club to the heel and toe weights for a low-back CG for higher launch.
  • The polymer topline also helps dampen vibration for improved feel.
    Wide-Sole Design with Tungsten Weights:
  • Wide sole allows for lower CG and higher MOI.
  • High density tungsten weights in the heel and toe shift weight low-back and to the perimeter for maximum forgiveness, high launch and superior distance.
    Back Cavity Plate, Urethane Insert:
  • Made of aluminum, the full back cavity plate is backed with a urethane layer to dampen vibration and enhance feel.
  • Lightweight urethane sole insert moves weight to the heel and toe, increasing MOI for maximum forgiveness.
  • These two technologies work in concert with the Metal Matrix face insert and polymer topline to provide amazingly soft feel.
    Cobra Golf ' New Driver:
    The name ' King Cobra L4V - stands for Limit 4 Variables because this new driver is designed up to the limit of four USGA defined performance variables: Maximum COR (.830), maximum head dimensions (5by <5), maximum volume (460cc), and maximum inertia or MOI.
    The L4V driver line is a direct result of Cobras commitment to developing the industrys highest performing drivers via innovative, advanced design and technology, said Jeff Harmet, President, Cobra Golf and Titleist Clubs.
    From the carbon composite crown and sole section to the tungsten back-weighting, this multi-material driver has been designed for maximum distance and accuracy. In addition, all of this technology has been paired with one of the most advanced shaft on the market, the Cobra/Mitsubishi Rayon Diamana Red Board, featuring Cobras exclusive Dynamic Shaft Balancing System. The L4V is available in X, F and M models, each Speed Tuned to the golfers ball speed for maximum distance and accuracy.
    The Cobra R&D team designed this club head to the limit of USGA regulations for MOI, COR, head volume and dimensions, said Scott Rice, Director of Research and Development. The L4V is the most advanced, highest performing driver we have ever produced, providing all player types the ultimate in distance and accuracy. L4V drivers will begin shipping on November 1 with a suggested retail price of $480.
    True Temper:
    On September 19, 2007, True Temper Sports, Inc. (True Temper Sports or the Company) marked the opening of its newest golf shaft manufacturing operation located just outside of Shanghai in Suzhou, China. The metals forming facility, which has been under construction for the past two years, will provide the needed capacity and expansion for the Company following its acquisition of the Royal Precision brands in 2006. On hand for the ribbon cutting were over 100 employees and invited guests, including the Companys Board of Directors and local Chinese politicians and dignitaries. Commenting on the event, Scott Hennessy, President and CEO, stated, This marks a true milestone in our Companys history. This start-up facility will provide us with the opportunity to more fully service and support the growing golf industry throughout the world, particularly in Asia. He went on to say that production at the site will begin in the next few months and will become fully operational in 2008.
    4th Annual Mid Pines Hickory Open:
    The history and tradition of golf will be celebrated in the Sandhills of North Carolina; the Golf Heritage Weekend, November 1-4, 2007. The weekend combines events and activities for all, whether you participate in the Mid Pines Hickory Open, attend the Art of Golf and Golf Collectors Exhibition founded by Tom Stewart of Old Sport and Gallery in 2001, play the site of the 2007 U.S. Womens Open Championship, Pine Needles, or enjoy all of the festivities. This weekend precedes the Golf Collectors Society 37th Annual Meeting & Trade Show.
    In the 4th Annual Mid Pines Hickory Open, golfers will play with hickory shafted clubs on Mid Pines classic Donald Ross-designed course. The Open begins on Thursday with a Foursomes Event using hickory clubs at Pine Needles, and then moves to Mid Pines for the Championship on Friday and Saturday. The Hickory Open is an opportunity to come to the cradle of American golf and play the game the way it was originally played.
    The Art of Golf and Golf Collectors Exhibition features fine golf artists, sculptors, photographers, and golf collectors exhibiting and selling their works and memorabilia. On Friday night, the Golf Heritage Celebration (6:00pm ' 9:00pm) will bring the hickory golfers, artists, collectors and the public together. Friday night, the Silent Auction begins, raising funds for the Tufts Archives, the Pinehurst History Museum (
    On Saturday, the Exhibition (10:00am ' 5:00pm) will feature Antique Roadshow- style appraisals ' encouraging the golfers of Southern Pines, Pinehurst and the surrounding towns to bring grandpa Petes old clubs and see what they may be worth. For your convenience, the Exhibitor Registration Form is on the backside of this letter.
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    Kelly, Sauers co-lead in Hawaii; Monty, Couples in mix

    By Associated PressJanuary 19, 2018, 3:52 am

    KAILUA-KONA, Hawaii - Fresh off a solid performance on Oahu, Jerry Kelly shot an 8-under 64 on the Big Island on Thursday to share the first-round lead at the Mitsubishi Electric Championship, the season opener on the PGA Tour Champions.

    The 51-year-old Kelly, who tied for 14th at the PGA Tour's Sony Open last week in Honolulu, birdied five of his final seven holes to shoot 30 on the back nine at Hualalai. He won twice last season, his first on the over-50 tour.

    Gene Sauers also shot 64, going bogey-free amid calm conditions. Thirty-two of the 44 players broke par in the limited-field event, which includes winners from last season, past champions of the event, major champions and Hall of Famers.

    Rocco Mediate and Colin Montgomerie were one shot back, and Fred Couples, Kevin Sutherland and Kirk Triplett were another shot behind.

    Bernhard Langer, defending the first of his seven 2017 titles, was in the middle of the pack after a 69.

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    Rahm (62) fires career low round

    By Will GrayJanuary 19, 2018, 12:03 am

    The scores were predictably low during the opening round of the CareerBuilder Challenge, where the top-ranked player in the field currently sits atop the standings. Here's how things look after the first day in Palm Springs as Jon Rahm is out to an early advantage:

    Leaderboard: Jon Rahm (-10), Austin Cook (-9), Andrew Landry (-9), Jason Kokrak (-9), Brandon Harkins (-8), Martin Piller (-8), Aaron Wise (-8), Beau Hossler (-8)

    What it means: Rahm is coming off a runner-up finish two weeks ago at Kapalua, and he picked up right where he left off with a 10-under 62 at La Quinta Country Club. It marked his lowest career round on the PGA Tour, and it gave him a one-shot lead heading to the Nicklaus Tournament Course. Cook is the only player within two shots of Rahm who has won already on Tour.

    Round of the day: Rahm got off to a fast start, playing his first seven holes in 6 under, and he made it around La Quinta without dropping a shot. The 62 bettered his previous career low on Tour by two shots and it included an eagle on the par-5 fifth hole to go along with eight birdies.

    Best of the rest: Cook was a winner earlier this season at the RSM Classic, and he's now in the mix for trophy No. 2 following a 9-under 63 on the Nicklaus Tournament Course. Like Rahm, he opened with a seven-hole stretch at 6 under and turned in a scorecard without a bogey. He'll now head to the more difficult Stadium Course for his second round.

    Biggest disappointment: Patrick Reed blitzed the three-course rotation in Palm Springs en route to his first career Tour title back in 2014, but he's unlikely to repeat that feat after opening with a 2-over 74 on the Nicklaus Tournament course. Reed made only one birdie against three bogeys and was one of only 32 players in the 156-man field who failed to break par in the opening round.

    Main storyline heading into Friday: Rahm deserves the spotlight, as he entered the week as one of the event's headliners and did nothing to lose that billing in the opening round. But the pack of contenders is sure to keep pace, while players like Phil Mickelson (-2) will look to put up a low score in order to build some momentum heading into the weekend.

    Shot of the day: Wesley Bryan's 7-under 65 on the Nicklaus Tournament course was helped in large part by an eagle on the par-4 10th, where he holed a 54-degree wedge from 112 yards away. Bryan went on to birdie the next hole amid a five-hole stretch of 5 under play.

    Quote of the day: "Shot 10 under par. There's not much more I can ask for." - Rahm

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    Recent winner Cook contending at CareerBuilder

    By Will GrayJanuary 18, 2018, 11:45 pm

    Patton Kizzire is currently the only two-time PGA Tour winner this season, but Austin Cook hopes to join him this week at the CareerBuilder Challenge.

    Cook won for the first time in November at the RSM Classic, a victory that catapaulted him from the Tour graduate category into an entirely new echelon. Cook notched a pair of top-25 finishes over the last two weeks in Hawaii, and he's again in the mix after an opening 63 on the Nicklaus Tournament Course left him one shot behind Jon Rahm.

    "Today was great," Cook told reporters. "The conditions were perfect, but I always loved desert golf and I was just hitting the ball well and seeing good lines on the greens and hitting good putts."

    Cook got off to a fast start, playing his first seven holes in 6 under highlighted by an eagle on the par-5 fourth hole. He briefly entertained the notion of a sub-60 round after birdies on Nos. 10 and 11 before closing with six pars and a birdie.

    CareerBuilder Challenge: Articles, photos and videos

    Cook was a relative unknown before his victory at Sea Island earlier this season, but now with the flexibility and confidence afforded by a win he hopes to build on his burgeoning momentum this week in California.

    "That was a big, proud moment for myself, knowing that I can finish a tournament," Cook said. "I think it was one of those things that I've proven to myself that now I can do it, and it just meant the world to me."

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    Photo: Fleetwood's phone cover is picture of Bjorn

    By Jason CrookJanuary 18, 2018, 11:40 pm

    There's phone covers and then there are Phone Covers.

    Paul Casey has himself a Phone Cover, showing off the protective case that features a picture of his wife at last year's U.S. Open.

    Now, it appears, Tommy Fleetwood has joined the movement.

    Fleetwood, last year's season-long Race to Dubai winner, has a phone cover with a picture of Ryder Cup captain Thomas Bjorn on it. And not even a current Thomas Bjorn. This is a young Bjorn. A hair-having Bjorn.


    A post shared by Alex Noren (@alexnoren1) on

    The 26-year-old is a virtual lock for this year's European Ryder Cup team, but just in case, he's carrying around a phone with a picture of the team captain attached to the back of it.

    It's a bold strategy, Cotton. Let's see if it pays off for him.