The Cowboys Golf Club Way

By Erik PetersonMay 27, 2009, 4:00 pm
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The par-4 5th hole at Cowboys Golf Club

GRAPEVINE, Texas – Jerry Jones, owner and general manager of the Dallas Cowboys, knows a good business opportunity when he sees one. So when the idea arose to build a golf course themed around his beloved football team, it came as no surprise that he was interested.
As the only NFL owner with full rights to his team's logo usage, Jones can license the Cowboys brand however he chooses. With business savvy flowing through his veins, Jones saw a chance for the Cowboys brand to cross over into golf, and Cowboys Golf Club was born, becoming the world's first NFL-themed golf course.
Cowboys Golf Club
Web site
How to get there
From DFW airport, take TX-97 N until it turns into TX-121 N. Take exit toward Bass Pro Shops. Left on Bass Pro Dr. Right at TX-26, then u-turn the other direction. Right on Fairway Dr.
How to play it
$180, all-inclusive. Check the website for tee times and exact rates.
19th hole
Historic downtown Grapevine has numerous shops and restaurants. At Big Fish Grille a pint of Shiner Bock goes great with their famous fish tacos.
'Cowboys Golf Club is a natural fit in our philosophy of being on the cutting edge of creating excellent products and services that springboard the Cowboys brand into untapped markets,' Jones said in a statement on the club's Web site. Initially a partner in the development of the club, he now licenses the name to the club, which is managed by Eagle Golf.
The club specializes in corporate outings and charges an all-inclusive price that covers food and non-alcoholic beverages in the price of each greens fee.
'Since we're an entertainment club and executives entertain here frequently, it's great when clients don't have to open their wallet all the time,' said Shawn Humpries, director of instruction at Cowboys Golf Club.
Designed by Jeff Brauer and opened in 2001, Cowboys is set amidst a sprawling nature preserve in Grapevine, one of the up-and-coming business districts in the Dallas-Fort Worth area. As the crow flies it’s 15 miles from the new Cowboys Stadium, but it’s adjacent to DFW airport, making it a convenient stop for the business traveler.
Sure, the stereotypical Dallas golf course is set amidst a concrete jungle of business parks and office buildings, but from the moment you step on the first tee at Cowboys you’ll feel like you’re anywhere but Dallas.
'The most popular comment I hear is that this course looks like one you'd find in Georgia or the Carolinas,' said Humphries. 'It just doesn't look like a course you'd find in Dallas.'
At Cowboys, lush, green fairways are protected by tall, thick trees. There are more natural ravines, lakes and creeks here than you’ll find at any other course in the area. And like all truly great golf courses, the course starts out solid and sustains the momentum throughout.
No. 1 is a solid par-5 that makes you think hard about your second shot. The conventional strategy is to lay up for a wedge approach shot, but longer hitters enticed to go for the green in two will be tested by a massive bunker protecting the left front of the green.
As is the case with any Super Bowl-caliber team, the course begins strongly and finishes even stronger. The first and last three holes at Cowboys are a par-3,4,5 combination.
At the par-3 17th a long-iron shot is required over a deep ravine. The back-to-front-sloping green is no bargain either. As with all par-3s at Cowboys, par is a solid score here.
While the topography is indeed unique, so too are some of the man-made characteristics of the facility. Inside the clubhouse, you’ll find a prominent display with sparkling replicas of all five Super Bowl trophies, as well as memorabilia from players past and present. It’s a scene that would make any Redskins fan feel sick to their stomach.
When it comes to service, however, Cowboys Golf Club will make a fan out of any golfer, no matter which team you root for. Beverage cart women clad in Cowboys jerseys are cheerful and polite, and by including unlimited food and non-alcoholic beverages, players are able to freely enjoy their round.
In fact, this all-inclusive pricing strategy and overall commitment to service has helped Cowboys become a three-time winner of AvidGolfer Magazine’s 'Best Place to Hold a Corporate Event in the Metroplex.'
If the excellent service you'll receive isn't enough to compel you to play golf at Cowboys, maybe the chance to see some of the Dallas Cowboys players will convince you otherwise. Humphries said when Bill Parcells was coach he was a regular during the off-season, and Humphries has also worked with Troy Aikman, Emmitt Smith, LeRoy Jordan, Tony Romo and Terrance Newman.
Celebrity sighting or not, by the end of your round you’ll be impressed with the golf experience at Cowboys Golf Club. Jerry Jones thanks you for your patronage. It will undoubtedly help pay for the new $1.3 billion Cowboys Stadium.
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Kelly beats Monty with two-shot swing on final hole

By Associated PressJanuary 21, 2018, 3:21 am

KAILUA-KONA, Hawaii – Jerry Kelly made an 18-foot birdie putt on the final hole, Colin Montgomerie missed a 6-footer for par and Kelly turned a one-shot deficit into a victory Saturday in the Mitsubishi Electric Championship, the season opener on the PGA Tour Champions.

After Kelly drove it well right into lava rocks on the par-4 16th, leading to bogey and giving Montgomerie the lead, Montgomerie made a mistake with his tee shot on the last, finding a fairway bunker. Montgomerie's approach went over the green and after Kelly converted his birdie, the 54-year-old Scot jammed his par putt well past the hole.

Full-field scores from the Mitsubishi Electric Championship

It was the third win on the over-50 tour for the 51-year-old Kelly, who finished tied for 14th last week at the PGA Tour's Sony Open in Honolulu. That gave him confidence as he hopped over to the Big Island for his tournament debut at Hualalai. The limited-field event includes winners from last season, past champions of the event, major champions and Hall of Famers.

Kelly closed with a 6-under 66 for a three-day total of 18-under 198. Montgomerie shot 69. David Toms shot 67 and finished two shots back, and Miguel Angel Jimenez was another stroke behind after a 66.

Bernhard Langer, defending the first of his seven 2017 titles, closed with a 70 to finish at 10 under.

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Rahm manages frustration, two back at CareerBuilder

By Randall MellJanuary 21, 2018, 1:21 am

Jon Rahm managed the winds and his frustrations Saturday at the CareerBuilder Challenge to give himself a chance to win his fourth worldwide title in the last year.

Rahm’s 2-under-par 70 on the PGA West Stadium Course left him two shots off the lead going into the final round.

“I wasn’t really dealing with the wind that much,” Rahm said of his frustrations. “I was dealing with not being as fluid as I was the last two days.”

Full-field scores from the Career Builder Challenge

CareerBuilder Challenge: Articles, photos and videos

The world’s No. 3 ranked player opened with a 62 at La Quinta Country Club on Thursday and followed it up with a 67 on Friday at PGA West. He made six birdies and four bogeys on the Stadium Course on Saturday.

“The first day, everything was outstanding,” Rahm said. “Yesterday, my driver was a little shaky but my irons shots were perfect. Today, my driver was shaky and my irons shots were shaky. On a course like this, it’s punishing, but luckily on the holes where I found the fairway I was able to make birdies.”

Rahm is projected to move to No. 2 in the world rankings with a finish of sixth or better on Sunday.

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Cook leads by one entering final round at CareerBuilder

By Associated PressJanuary 21, 2018, 12:51 am

LA QUINTA, Calif. – Austin Cook hit a hybrid into the fairway bunker on the par-4 18th on a breezy Saturday afternoon at La Quinta Country Club, then chunked a wedge and raced a chip 20 feet past the hole.

Kip Henley, the longtime PGA Tour caddie who guided Cook to a breakthrough victory at Sea Island in November, stepped in to give the 26-year-old former Arkansas star a quick pep talk.

''Kip said, 'Let's finish this like we did on the first day at the Nicklaus Course.' We made a big par putt on 18 there and he said, 'Let's just do the same thing. Let's get this line right and if you get the line right it's going in.'''

It did, giving Cook an 8-under 64 and a one-stroke lead in the CareerBuilder Challenge going into the final round on the Stadium Course at PGA West. Fellow former Razorback Andrew Landry and Martin Piller were tied for second, and Jon Rahm and Scott Piercy were a another stroke back after a tricky day in wind that didn't get close to the predicted gusts of 40 mph.

Full-field scores from the Career Builder Challenge

CareerBuilder Challenge: Articles, photos and videos

''I know that I wouldn't have wanted to play the Stadium today,'' Cook said. ''I think we got a great draw with the courses that we got to play on the days that we got to play them.''

Cook played the final six holes on the front nine in 6 under with an eagle and four birdies.

''Starting on my fourth hole, I was able to make a birdie and kind of get the ball rolling and it never really stopped rolling,'' Cook said. ''Kip and I were doing really good at seeing the line on the greens.''

After a bogey on 10, he birdied 11, 12 and 15 and parred the final three to get to 19-under 197.

''I think that tonight the nerves, the butterflies, all that will kind of be a little less,'' Cook said. ''I've been in the situation before and I was able to finish the job on Sunday. I think it would be a little different if I didn't play like I did on Sunday at Sea Island.''

He's making his first start in the event.

''I came in from Hawaii on Monday, so I only had two days to prepare for three courses,'' Cook said.

Landry, the second-round leader, had a 70 at the Stadium. Piller, the husband of LPGA tour player Gerina Piller, shot a 67 at La Quinta. Winless on the PGA Tour, they will join Cook in the final threesome.

''Piller's a good guy and we have played a lot together and same with Cookie,'' said Landry, the only player without a bogey after 54 holes. ''Hope the Hogs are going to come out on top.''

Rahm had a 70 at the Stadium to reach 17 under. The third-ranked Rahm beat up the par 5s again, but had four bogeys – three on par 3s. He has played the 12 par 5s in 13 under with an eagle and 11 birdies.

''A little bit of a survival day,'' Rahm said.

The wind was more of a factor on the more exposed and tighter Stadium Course.

''The course is firming up,'' Rahm said. ''I know if we have similar wind to today, if we shoot something under par, you'll be way up there contesting it over the last few holes.''

Piercy had a 66 at the Stadium.

''I controlled my ball really well today,'' he said.

Adam Hadwin had a 67 at La Quinta a year after shooting a third-round 59 on the course. The Canadian was 16 under along with Grayson Murray and Brandon Harkins. Murray had a 67 on the Nicklaus Course, and Harkins shot 68 at the Stadium.

Phil Mickelson missed the cut in his first tournament of the year for the second time in his career, shooting a 74 on the Stadium to finish at 4 under – four strokes from a Sunday tee time. The 47-year-old Hall of Famer was playing for the first time since late October. He also missed the cut in the Phoenix Open in his 2009 opener.

Charlie Reiter, the Palm Desert High School senior playing on the first sponsor exemption the event has given to an amateur, also missed the cut. He had three early straight double bogeys in a 77 on the Stadium that left him 1 over.

John Daly had an 80 at La Quinta. He opened with a triple bogey and had six bogeys – four in a row to start his second nine - and only one birdie. The 51-year-old Daly opened with a 69 on the Nicklaus layout and had a 71 on Friday at the Stadium.

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Phil misses CareerBuilder cut for first time in 24 years

By Randall MellJanuary 21, 2018, 12:48 am

Phil Mickelson missed the cut Saturday at the CareerBuilder Challenge. It’s a rare occurrence in his Hall of Fame career.

He has played the event 15 times, going back to when it was known as the Bob Hope Classic. He has won it twice.

How rare is his missing the cut there?

The last time he did so, there was no such thing as a DVD, Wi-Fi, iPods, Xbox, DVR capability or YouTube.

Full-field scores from the Career Builder Challenge

CareerBuilder Challenge: Articles, photos and videos

The PGA Tour’s Jon Rahm didn’t exist, either.

The last time Mickelson missed a cut in this event was 1994, nine months before Rahm was born.

Mickelson struggled to a 2-over-par 74 in the heavy winds Saturday on the PGA West Stadium Course, missing the 54-hole cut by four shots. He hit just four of 14 fairways, just nine of 18 greens. He took a double bogey at the 15th after requiring two shots to escape the steep-walled bunker on the left side of the green.

Mickelson won’t have to wait long to try to get back in the hunt. He’s scheduled to play the Farmers Insurance Open next week at Torrey Pines in La Jolla, Calif.