Golf Channel Scores Most-Watched Year Ever For 3rd Consecutive Year

By Golf Channel Public RelationsJanuary 7, 2014, 4:20 pm

For the third consecutive year, Golf Channel posted the most-watched year in the 19-year history of the network in 2013 with 14% year-over-year increase in total day average viewership, according to data released by The Nielsen Company (24-hour Total Day 6AM-6AM). This milestone was built upon the momentum of most-watched years in 2011 and 2012, and has resulted in a 54% increase in total-day average viewership over the three-year span since Golf Channel joined the NBC Sports Group.

“Golf Channel is committed to quality programming and our increasingly loyal audience continues to respond by watching in record numbers,” said Mike McCarley, President of Golf Channel. “For fans of golf much of Golf Channel’s programming has become indispensable, whether it is extensive coverage of golf’s marquee events and tournaments from around the globe or our everyday focus on topics that resonate with avid golfers, the audience is consuming more and more of Golf Channel’s content on all platforms.”

2013 VIEWERSHIP HIGHLIGHTS

  • Golf Channel’s record viewership averaged 108,000 viewers per minute in total day for 2013, which places it fifth among sports networks. Additionally, Golf Channel ranked third, behind ESPN and ESPN2, for nearly one quarter of the year (79 days).
  • Golf Channel set records throughout the year with first, second and third quarter all setting “most-watched” milestones, as well as seven different monthly “most-watched” marks, including January, February, March, April, May, August and October.
  • Golf Channel is the fastest-growing cable network since 2011 when it became a part of the NBC Sports Group (networks in 80+ million homes).
  • Additionally, Golf Channel’s viewership saw significant increases in all key demos, including Men 25-54 up 13% YOY (+30% over 3-yr span), Adults 25-54 up 10% YOY (+32% over 3-yr span), Adults 35-64 up 6% YOY (+43% over 3-yr span) and Households up 15% YOY (+55% over 3-yr span).

TOURNAMENT COVERAGE

A driving force behind Golf Channel’s success in 2013 was that every major tour saw year-over-year viewership increases.

  • PGA TOUR’s 2013 FedExCup Season was up 8% YOY (+81% over 3-yr span) and saw a record 19 events break 5 million unique viewers (up from 16 events in 2012), led by the Farmers Insurance Open with 9.3 million unique viewers.
  • PGA TOUR’s FedExCup Playoffs were the second most-watched in its seven-year history with 12.4 million unique viewers watching some or all of the action on Golf Channel.
  • LPGA Tour continued its surge in momentum with a 14% increase YOY (+46% over 3-yr span), making it the Tour’s second most-watched year ever.
  • Web.com Tour was up 34% YOY (+70% over 3-yr span), its most-watched year ever.
  • Champions Tour was up 17% YOY (+18% over 3-yr span), its most-watched year ever.
  • European Tour was up 1% YOY (+26% over 3-yr span), its most-watched year ever.

NEWS, ORIGINALS & INSTRUCTION

Golf Channel continued its commitment to producing high-quality programming, which resulted in record viewership, including:

  • Morning Drive up 26% YOY (+169% over 3-yr span, 2010 timeslot).
  • Golf Central up 17% YOY (+98% over 3-yr span).
  • Golf Central’s Live From coverage up 17% YOY (+30% over 3-yr span), including most-watched Masters Week, The Players Week, PGA Championship Week, U.S. Open Week from an East Coast venue and Open Championship Week since event was moved to cable in 2010.
  • Instructional programming up 14% YOY (+33% over 3-yr span), posting its most-watched year ever.
  • Original Series (FehertyIn Play with Jimmy Roberts, Big Break) up 2% YOY (+18% over 3-yr span), contributing to Golf Channel’s Monday primetime delivering its most-watched year ever.

GOLF CHANNEL DIGITAL PLATFORMS POST BEST YEAR EVER

Golf Channel fans also came in record numbers to GolfChannel.com and Golf Channel Mobile, as well as to Golf Live Extra, live streaming launched in 2013.

  • GolfChannel.com unique users were up 32% YOY, along with page views (45%) and video starts (25%).
  • GolfChannel.com delivered more than 3 million uniques for the first time ever in March and continued that streak for six consecutive months through August.
  • Golf Channel Mobile unique users grew 49% YOY, driving page views (78%) and video starts (59%) to even larger increases.
  • Golf Channel Digital broke its best quarter ever mark in first, second and third quarter.
  • Golf Channel Digital scored record weeks during all four of golf’s majors, as well as for THE PLAYERS, FedExCup Playoffs and Presidents Cup.
  • Golf Live Extra streaming delivered 4.6 million live starts and more than 90 million minutes watched in the authenticated service’s inaugural year.

Cabreras take 1-shot lead in Father/Son

By Associated PressDecember 16, 2017, 11:23 pm

ORLANDO, Fla. - Two-time major champion Angel Cabrera and Angel Cabrera Jr. birdied their last three holes for a 13-under 59 to take a one-shot lead Saturday in the PNC Father-Son Challenge.

Cabrera, a Masters and U.S. Open champion, is making his debut in this popular 36-hole scramble. His son said he practiced hard for 10 days. What helped put him at ease was watching his father make so many putts.

''We combined very well,'' Cabrera said. ''When I hit a bad shot, he hit a good one. That's the key.''

They had a one-shot lead over Mark O'Meara and Shaun O'Meara, who are playing for the first time. That included a birdie on the last hole, which O'Meara attributed to the strength of his son.

''My little man hit it 58 yards by me on the 18th,'' said O'Meara, the Masters and British Open champion in 1998. ''It's a little easier coming in with a 6-iron.''

Defending champions David Duval and Nick Karavites rallied over the back nine at the Ritz-Carlton Golf Club for a 61. They are trying to become the first father-son team to repeat as winners since Bernhard and Stefan Langer in 2006. Larry Nelson won two years in a row in 2007 and 2008, but with different sons.

''I'd imagine we have to break 60 tomorrow to have a chance to win, but hey, stranger things have happened,'' Duval said. ''I've even done it myself.''

Duval shot 59 at the Bob Hope Classic to win in 1999 on his way to reaching No. 1 in the world that year.

Duval and his stepson were tied with Bernhard Langer and 17-year-old Jason Langer, who made two eagles on the last five holes. This Langer tandem won in 2014.

Jack Nicklaus, playing with grandson G.T., opened with a 68.

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Woods' 2018 schedule coming into focus ... or is it?

By Golf Channel DigitalDecember 16, 2017, 5:46 pm

Two weeks after his successful return to competition at the Hero World Challenge, Tiger Woods’ 2018 schedule may be coming into focus.

Golfweek reported on Saturday that Woods hopes to play the Genesis Open in February according to an unidentified source with “direct knowledge of the situation.”

Woods’ agent Mark Steinberg declined to confirm the 14-time major champion would play the event and told GolfChannel.com that Woods – who underwent fusion surgery to his lower back in April – is still formulating his ’18 schedule.

Woods’ foundation is the host organization for the Genesis Open and the event supports the Tiger Woods Learning Center in Anaheim, Calif.

The Genesis Open would be Woods’ first start on the PGA Tour since he missed the cut last January at the Farmers Insurance Open.

Rose weathering delayed Indonesian Masters

By Associated PressDecember 16, 2017, 3:52 pm

JAKARTA, Indonesia - Justin Rose held a three-stroke lead after eight holes of the third round Saturday when play was suspended for the day due to bad weather at the Indonesian Masters.

Rose was 3-under on the day and led his playing partners Kiradech Aphibarnrat and Scott Vincent. The Englishman led both players by a stroke after the second round was completed Saturday morning due to weather delays on Friday.

Brandt Snedeker withdrew with apparent heat exhaustion on Friday on the 11th hole of the second round. Ranked 51st in the world, he flew to Jakarta looking to move inside the top 50 by the end of the year and ensure a spot in next year's Masters.

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Lexi (wrist) WDs from Diamond Resorts Invitational

By Golf Channel DigitalDecember 15, 2017, 11:27 pm

Lexi Thompson on Friday withdrew from the Diamond Resorts Invitational, citing inflammation in her wrist. Thompson, who teamed with Tony Finau to finish tied for fourth place in last week's QBE Shootout, said she is under strict doctor's order not to hit golf balls until mid-January.

The Diamond Resorts Invitational is scheduled Jan. 12-14 at Tranquilo Golf Club in Orlando, Fla. The field for te 54-hole event includes LPGA and PGA Tour Champions players, as well as celebrities from the worlds or sports and entertainment.