Performance Inspired Named Official High Performance Sports Nutrition Product of World Long Drive Association

By Golf Channel Public RelationsJune 6, 2017, 4:00 pm

Co-Founded by Award-Winning Actor Mark Wahlberg, Performance Inspired Adds Long Drivers Tim Burke, Justin James as Official Brand Ambassadors

ORLANDO, Fla. (June 6, 2017) Performance InspiredTM has been named the official high performance sports nutrition product of the World Long Drive Association (WLDA). Co-founded by award-winning actor Mark Wahlberg along with Tom Dowd, Performance Inspired also will add Long Drivers Tim Burke and Justin James official brand ambassadors for its line of products as part of the agreement. The launch of the partnership coincides with the first WLDA television event of 2017, the “Clash in the Canyon,” airing live tonight at 8 p.m. ET on Golf Channel, where the Performance Inspired logo will be featured within the driving grid during the telecast.

“We are excited to have our products play a role in the performance of these long drive athletes,” said Wahlberg. “Performance Inspired makes all natural, high performance products for both professional and aspiring athletes.  We are committed to setting a higher standard for our educated consumers who read labels. Additionally, giving back to charity from our profits is an added benefit to communities and further sets us apart.”

“Performance Inspired has quickly gained the attention and respect among athletes competing at the highest of levels,” said Phil Piazza, senior vice president, programming, Golf Channel. “The Performance Inspired brand aligns perfectly with the Long Drive community and its competitors, and their support of the World Long Drive Association will continue to strengthen Golf Channel’s commitment to showcasing Long Drive as an integral part of our programming strategy.”

Additional elements surrounding the partnership include:

  • Brand presence for Performance Inspired at all sanctioned WLDA events (including all local/regional qualifying) featuring signage, sampling and display
  • Brand collaboration on an “Inspired to be Better” campaign that will profile top Long Drive competitors – focusing on their fitness and what motivates them – which will be utilized as branded features for televised WLDA events and a branded digital video series
  • Cross-promotional opportunities through in-store retail assets, social media engagement and various other media initiatives
  • Brand ambassadors Tim Burke (2nd in World Long Drive rankings) and Justin James (T-6th) will wear the Performance Inspired logo during WLDA competition, make corporate appearances, provide clinics to vendors/retailers and promote their ambassador role across social media platforms.

Tonight’s Clash in the Canyon will feature eight individuals having advanced from a 32-man field competing in the Open Division based on the World Long Drive rankings, which will include nine of the top-10 in the current rankings, along with a Women’s Division featuring four individuals advancing from a field of 16 competitors. The Open Division will compete for a $50,000 purse, with a first place prize of $20,000, while the Women’s Division will be vying for a $7,000 first place prize with a $15,000 overall purse.

Golf Channel’s live coverage of the Clash in the Canyon will air in primetime from 8-10 p.m. ET tonight, with Golf Centralpreviewing and recapping the event (7-8 p.m. ET, 10-10:30 p.m. ET). In addition, Golf Channel will air an encore telecast of the 2016 World Long Drive Championship, featuring the Round of 16 (3-5 p.m. ET) and Finals (5-7 p.m. ET) leading into the live Golf Central at 7 p.m. ET.

The 2017 Open Division schedule consists of qualifying events spanning from March through August, with competitors from each event advancing to the Volvik World Long Drive Championship, which will feature a 96-man field competing for a $270,000 purse. The Women’s Division will feature a field of 32 competitors vying for a purse of $40,000. The event will return to WinStar World Casino & Resort (Thackerville, Okla.) for a third consecutive year, following a multi-year extension as the host site. For the full 2017 World Long Drive Association schedule, visit https://www.worldlongdrive.com/schedule/.

ABOUT WORLD LONG DRIVE ASSOCIATION

The World Long Drive Association is an organization that brings together golf’s longest hitters from around the globe. Emerging as one of golf’s most popular grass roots competitions, sanctioned Long Drive events are open to amateur and professional golfers. With an Open Division, Women’s Division and Masters Division (Ages 45+), the sport appeals to golfers of all ages, whether you’re a competitor or spectator. The 2017 WLDA season consists of events across the United States and around the world, culminating with the Volvik World Long Drive Championship, Aug. 31-Sept. 6, from WinStar World Casino & Resort (Thackerville, Okla.,) where competitors will convene under the lights for the world title on Golf Channel.

ABOUT PERFORMANCE INSPIRED

Performance Inspired (MW/TD Inspired, LLC) also known as “PI”, is a new all natural line of value added, innovative, high performance sports nutrition products, priced for the growing mass-market customer base with specialty grade formulas for the educated consumer. PI products are formulated to be clean with all ingredients in efficacious amounts. PI will only use honest “hype free” marketing without paid bodybuilders. PI uses real customers in their marketing to instill consumer confidence and help inspire trust in the brand by utilizing real customer feedback and experiences.   

All Performance Inspired products are manufactured under several industry certifications to guarantee high manufacturing standards, including Good Manufacturing Practices (GMP). PI also randomly, independently tests new batches to further ensure every product meets or exceeds label claims.  All products are also certified by Informed-Sport. All products that carry the Informed-Sport logo go through a full manufacturing audit, and are regularly tested for a wide variety of WADA banned substances.http://informed-sport.com/

Performance Inspired is committed to giving back and proudly proclaims a minimum of 2% of net profits will be given to charity.

For more information please visit www.PI-Nutrition.com or email Info@PI-Nutrition.com for media and retail inquiries.       

Watch: Fleetwood gets emotional with family after Race to Dubai win

By Golf Channel DigitalNovember 19, 2017, 5:30 pm

Tommy Fleetwood took home the season-long Race to Dubai title on Sunday after a T-21 finish at the DP World Tour Championship.

He was, understandably, emotional after learning his fate while sitting with his wife and baby following a career year in which he won the HSBC Abu Dhabi Championship and the French Open and finished fourth at the U.S. Open.

Luckily for us, cameras were rolling:

Matsuyama after Koepka rout: 'Huge gap between us'

By Will GrayNovember 19, 2017, 4:22 pm

Hideki Matsuyama offered a blunt assessment after finishing 10 shots behind Brooks Koepka at the Japan Tour's Dunlop Phoenix event.

Koepka waxed the field en route to successfully defending his title in Japan, shooting a 20-under par total that left him nine shots clear of a runner-up group that included PGA Tour Rookie of the Year Xander Schauffele. Koepka's score was one shot off the tournament record, and his margin for victory eclipsed Tiger Woods' eight-shot romp in 2004.

Matsuyama appeared set to make a final-round charge after a birdie on No. 2 was followed by an ace on the par-3 third hole. But he played the next eight holes in 3 over and eventually finished alone in fifth place following a 2-under 69. Afterwards, he stacked his game up against that of Koepka in a telling comment to the Japan Times.

"I feel there's a huge gap between us," Matsuyama said.

The Japanese phenom entered the week ranked No. 4 in the world, though he will be passed in the next rankings by Jon Rahm following the Spaniard's win in Dubai. Matsuyama won twice this year on the PGA Tour, including the WGC-Bridgestone Invitational, but he has largely struggled since missing out on a maiden major title at the PGA Championship, where he tied for fifth.

Matsuyama was a runner-up to Koepka at the U.S. Open earlier this summer, and the 25-year-old seems headed back to the drawing board before defending his title at the Hero World Challenge in two weeks.

"I don't know whether it's a lack of practice or whether I lack the strength to keep playing well," Matsuyama said. "It seems there are many issues to address."

McCormick to caddie for Spieth at Aussie Open

By Will GrayNovember 19, 2017, 2:21 pm

When Jordan Spieth returns next week to defend his title at the Australian Open, he will do so without his regular caddie on the bag.

Spieth and Michael Greller have combined to win 14 tournaments and three majors, including three events in 2017. But Greller's wife, Ellie, gave birth to the couple's first child on Oct. 13, and according to a report from the Australian Herald Sun he will not make the intercontinental trip to Sydney, where Spieth will look to win for the third time in the last four years.

Instead, Spieth will have longtime swing coach and native Aussie Cameron McCormick on the bag at The Australian Golf Club. McCormick, who won PGA Teacher of the Year in 2015, is originally from Melbourne but now lives in Texas and has taught Spieth since he was a rising star among the junior golf ranks in Dallas.

While Greller has missed rounds before, this will be the first time as a pro that Spieth has used a different caddie for an entire event. Greller was sidelined with an injury last year in Singapore when Spieth's agent, Jay Danzi, took the bag, and trainer Damon Goddard has subbed in twice when Greller was sick, including this year at the Dean & DeLuca Invitational.

Spieth's torrid 2015 season traced back to his win at The Australian in 2014, and he returned to Oz last year where he won a playoff at Royal Sydney over Cameron Smith and Ashley Hall.

Rahm wins finale, Fleetwood takes Race to Dubai

By Will GrayNovember 19, 2017, 1:42 pm

Jon Rahm captured the final tournament on the European Tour calendar, a result that helped Tommy Fleetwood take home the season-long Race to Dubai title.

Rahm shot a final-round 67 to finish two shots clear of Kiradech Aphibarnrat and Shane Lowry at the DP World Tour Championship. It's the second European Tour win of the year for the Spaniard, who also captured the Irish Open and won on the PGA Tour in January at the Farmers Insurance Open.

"I could not be more proud of what I've done this week," Rahm told reporters. "Having the weekend that I've had, actually shooting 12 under on the last 36 holes, bogey-free round today, it's really special."

But the key finish came from Justin Rose, who held the 54-hole lead in Dubai but dropped back into a tie for fourth after closing with a 70. Rose entered the week as one of only three players who could win the Race to Dubai, along with Sergio Garcia and Fleetwood, who started with a lead of around 250,000 Euros.


DP World Tour Championship: Articles, photos and videos

Full-field scores from the DP World Tour Championship


With Fleetwood in the middle of the tournament pack, ultimately tying for 21st after a final-round 74, the door was open for Rose to capture the title thanks to a late charge despite playing in half the events that Fleetwood did. Rose captured both the WGC-HSBC Champions and Turkish Airlines Open, and was one round away from a two-trophy photo shoot in Dubai.

Instead, his T-4 finish meant he came up just short, as Fleetwood won the season-long race by 58,821 Euros.

The title caps a remarkable season for Fleetwood, who won the HSBC Abu Dhabi Championship as well as the French Open to go along with a pair of runner-up finishes and a fourth-place showing at the U.S. Open.

"I find it amazing, the season starts in November, December and you get to here and you're watching the last shot of the season to decide who wins the Race to Dubai," Fleetwood said at the trophy ceremony. "But yeah, very special and something we didn't really aim for at the start of the year, but it's happened."