Masters Ratings Up Slightly from 2006

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NEW YORK -- Zach Johnson's surprising Masters victory drew slightly higher television ratings than the final round last year. The national ratings also were 25 percent higher than the last time the final round was held on Easter Sunday.
 
CBS Sports received a 9.1 rating and a 22 share on a day when Johnson earned his first green jacket by beating Tiger Woods, Retief Goosen and Rory Sabbatini by two shots, Nielsen Media Research said Tuesday.
 
That was 8 percent higher than the final round last year (8.4/19), when Phil Mickelson won his second Masters. Mickelson won his first Masters in 2004 on Easter, and the national rating was 7.3/19.
 
Coverage of the final round peaked at 11.3/25 from 6 p.m. to 6:30 p.m., when Woods was two shots back and in the last group.
 
Third-round coverage Saturday drew a national rating of 5.9/13, the highest for a third round since a 6.4/17 in 2002 when Woods tied with Goosen for the lead. A year ago, when the third round was delayed because of rain, the rating was 4.9/12.
 
A ratings point represents 1,096,000 households, or 1 percent of the nation's estimated 109.6 million TV homes. The share is the percentage of in-use televisions tuned to a given show.
 
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