Adams Golf adds drivers and woods to Speedline


Adams Golf is extending its successful Speedline family with new drivers and hybrid-fairway woods. The driver, the 9032LS, has a 17.3 percent larger face and is designed to reduce drag and lower spin rate by 10 percent. That could yield three to four mph more clubhead speed, says Adams, which could translate to as much as nine more yards off the tee. The stock graphite shaft for the new driver will be an Aldila VooDoo NV, making its first commercial appearance. Look for the 9032LS in the bags of PGA Tour players Aaron Baddeley and Gary Woodland.
The hybrid-fairway woods, called 9032Ti, have a way-low center of gravity – 22 percent lower – and a very light overall head weight. But there are two 40-gram tungsten sole inserts that give the club a great deal of heft through the ball – more than three ounces worth, for you metric-challenged types.
The new Speedlines ship July 1. Suggested retail for the driver is $470; for the fairways, $380.
In tough times, club companies are coming up with new ways to prime the pump. Cleveland Golf wants to fight that instinct to wait for next year’s models. So regular-price buyers of at least a seven-piece set of current product line Cleveland iron models (CG7, CG7 Tour, Launcher, HiBORE Xli, CG Tour and HiBORE Bloom Xli irons for women) will be eligible to trade them in on a new set of any models introduced between January 2010 and December 2011.
Hmm. Wonder if the possibility of the PGA Tour adopting the new groove regulations in January 2010 has anything to do with it? Recreational players are off the hook until 2024 with respect to the new grooves…but some players insist on being Tour-compliant.
Turns out urethane is the new black. Bridgestone made 9,000 black golf balls bearing the Bethpage Black logo for sale at last week’s U.S. Open. Five bucks each, and they were going like hotcakes…burned hotcakes.