Equipment Insider

New Idea from Adams golf

By Adam Barr
Sep 14, 2009 7:32 PM ET

What you see is what you get – and what you don’t see is what you don’t, which can be important for golf club design. Witness the Adams Golf Idea Pro Black hybrids. They’re made with a black, nickel-plated finish that doesn’t glare, a feature that always seems attractive among the better-player set. As more players of all ability levels begin to notice the comfort of not squinting over the ball, it’s likely the trend will spread.

Skilled players will like the iron-like workability of compact clubhead, which as has 25 grams of low-and-back weight plus a forward weight for ease of fitting and customization. Adams hopes the hybrids, which will retail for about $250 each, will compliment their Idea Pro Black muscle-back iron line.