The premise is simple: if Johnson wins his first major at Chambers Bay, anyone who has made an in-store driver purchase between May 18-June 17 will receive a full refund of their purchase price. The caveat, of course, is that the promotion only applies to purchases of TaylorMade's new R15 and AeroBurner drivers.
Johnson has been one of the best players on Tour this season, highlighted by his win at the WGC-Cadillac Championship, and he currently ranks No. 10 in the world rankings. He has two top-10 finishes in seven U.S. Open starts, including a T-4 finish last year at Pinehurst No. 2.
The promotion is reminiscent of one offered five years ago by Golfsmith and Callaway Golf surrounding Phil Mickelson's performance at the 2010 Masters. Mickelson went on to capture his third green jacket, a victory that cued more than $1 million in club giveaways.