A Couple of New Gems Debut


PGA Merchandise Show LogoSeveral new offerings where introduced this year at the PGA Merchandise Show, partly to enhance, and also to widen the scope of the four-day extravaganza, ultimately making it more dynamic to all those involved.
Besides the surprisingly popular first-ever Demo Day held on Wednesday, just prior to the start of the actual show, there were a couple of other additions that perked some interest.
There were the introductions of over 60 educational seminars and a golf memorabilia appraisal show.
PGA Golf Exhibitions, in association with the PGA of America and the Association of Golf Merchandisers, decided the time was long overdue for such a vast array of business programs that were designed for the struggling golf industry.
Some of the seminars dealt with such topics as getting junior golf programs started, to liquidating inventory and buying strategies. Fitness, fashion, equipment technology and a host of other seminars were presented in hopes of further educating those in attendance.

They even had a seminar on how to reduce the cost of exhibits at merchandise shows just like this one.
We are proud to partner with our industrys top organizations to present for the first time an extensive education conference open to all attendees, said PGA Golf Exhibitions Vice President and Show Manager Christopher McCabe. As the PGA Merchandise Show celebrates 50 years as the worlds most influential golf marketplace, we remain committed to continuously increasing the value of attendance for our customers. This inaugural education conference is just one of several new programs attendees can look forward to in 2003.
Another offering was a golf version of the popular television show, Antiques Road Show.
The Golf Channel, Historic Golf Photos and PGA Golf Exhibitions introduced a Golf Memorabilia Appraisal area at the Show that gave attendees a chance to have golf memorabilia appraised.
The Golf Memorabilia Appraisal area is meant to add more fun and excitement to the Show floor, continued McCabe. We think smaller programs like this have the potential to add entertainment value and create more networking opportunities for our attendees.
Watch The Golf Channel on Sunday night's Golf Central, as the network will air some of the best and most intriguing items that are brought forward.

Full Coverage of the 2003 PGA Merchandise Show