Open Ratings Get Bounce From Last Year


NEW YORK -- The overnight ratings for Sunday's coverage of the final round of the U.S. Open were up 13 percent from last year, but 32 percent lower than those for Tiger Woods' victory in 2002.
NBC's coverage of Retief Goosen's victory over Phil Mickelson at Shinnecock Hills got a 6.3 rating with a 15 share, up from the 5.6/13 earned last year when Jim Furyk won at Olympia Fields.
Neither year came close to 2002, when Woods held off Mickelson at Bethpage Black to win the second of golf's four majors by three shots. That got a 9.3/21, the highest for the U.S. Open since Nielsen Media Research began tracking overnights in 1975.
Sunday's overnight was also lower than 2001 (7.0/17), when Goosen won in a playoff, and Woods' victory at Pebble Beach in 2000, which got a then-record 8.8/21.
NBC's coverage of the third and fourth rounds this year got an average rating of 5.6/14, up slightly from last year's 5.5/13.
The telecasts for the final two rounds began at 12:30 p.m., moved up from 1:30 p.m. last year.
Overnight ratings measure the 55 largest TV markets in the United States, covering nearly 70 percent of the country. Each overnight rating point represents about 735,000 TV homes. The share is the percentage of televisions in use tuned to a program.
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