Notably, Tuesday’s announcement comes almost nine months after Augusta National Chairman Billy Payne chastised Woods at the Masters because “he disappointed all of us.”
You could take this announcement as a strong confirmation Augusta National officials like the changes they’ve seen in Woods. Augusta National’s proceeds from the game will go “100 percent” to the club’s newly formed Masters Tournament Foundation, which is designed to invest in development programs for the game of golf, according to club officials.
“Our desire to help grow the game of golf throughout the world is sincere, and it is that commitment that first led us to EA Sports more than three years ago,” Payne said in a statement. “EA Sports, Tiger Woods and the PGA Tour have developed an extremely successful franchise that responds to one of the popular entertainment choices of kids today. We hope our inclusion will foster an appreciation for the history and traditions of the Masters and inspire the next generation of golfers.”
The Masters Tournament Foundation’s formation was announced with the video game news. The Masters’ focus on aiding the development of golf includes contributions to the First Tee and other golf organizations, creation of the Junior Pass Program and co-founding of the Asian Amateur Championship.
“The establishment of the Masters Tournament Foundation is central to fulfilling our responsibility of supporting the game’s continuous growth around the world,” Payne said. “This tradition, shaped by our Founders Bobby Jones and Clifford Roberts, is the cornerstone of the Foundation’s important commitment.”