By Ben Jackson, Editor GolfWRX.com
During the 2010 season TaylorMade Golf released two putters that separated them from the pack, the Corza Ghost and the Daytona Ghost. This pair of all white, eye-catching flat sticks immediately gained a lot of publicity on PGA Tour practice greens, in golf shops nationwide, and through discussion forums across the Internet. In a market flooded with mostly silver or blacks putters, TaylorMade turned many heads with their white introductions.
Touted as the No. 1 driver in golf, Taylormade is expanding their popular “ghost” theme from putters to what they do best - drivers.
TaylorMade has brought many new innovations to the driver market in recent years with their very successful R line. First it was the introduction of Moveable Weight Technology (MWT) in the R7, followed by Flight Control Technology (FCT) in the R9.
Continuing to push the envelope with what is possible in regards to driver design, TaylorMade has stepped their game up yet again with the R11, which features what they call Adjustable Sole Technology (AST). AST allows the player to adjust the face angle of the club from open to neutral to closed, depending on what best fits their game. In addition to this new technology, the R11 will be sporting a matte white paint scheme on its crown (the combination of white crown and black face is supposed to help with alignment). This new, hip look is sure to gain plenty of talk in addition to the new AST when the R11 debuts in spring 2011.
Many PGA Tour members including Martin Kaymer, Dustin Johnson, Sean O’Hair, Sergio Garcia, and Retief Goosesn have already tested the R11. Now with the ability to alter the weight within the club, lie angle, and face angle, the world’s best are looking to the R11 to help them win in 2011.
In 1991 John Daly won the PGA Championship with his kevlar-made, white Cobra Ultramid driver. Jack Nicklaus took home the 1967 US Open with his white Bullseye putter, nicknamed “White Fang.” These famous victories have made history, and surely the many TaylorMade staff of PGA Tour members would love to join the group of white club wielding major winners.