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Trend alert: What's the deal with Fowler's flipped bill?

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Rickie Fowler appears to be reinventing himself. And no, I'm not talking about his golf game - although his recent coupling with Butch Harmon may be part of the total transformation. I'm talking about Fowler kicking his look up a few notches. And by notches I mean the several inches higher Fowler's hat sits on his forehead.

Fowler was seen sporting a flipped bill (pictured above) - and a new haircut - all week at Riviera, which might have gone unnoticed, except when your outfits are as flamboyant as Fowler's, you aren't afforded the luxury of anonymity. As recent as two weeks ago, Fowler wore his cap conventionally (pictured below) at the Waste Management Phoenix Open. (And I know what you're thinking - he's a repeat outfit offender, but that's folly for another day.)

So where's this sudden desire for change coming from? Perhaps the 25-year-old has been taking a page from his fellow Cobra Puma Golf brand ambassador Jesper Parnevik (pictured below, right), who has been seen sporting the flipped bill - at a more extreme angle - off and on for a couple of decades.

If that's the inspiration, my hat's off to Fowler, because it seems like a natural progression that he'll start emulating another fellow Cobra Puma Golf athlete in Greg Norman (who has 20 PGA Tour wins including two majors). 

It remains to be seen what Fowler - who has one PGA Tour win - will bring to the golf course this season, but I wouldn't be surprised if the flipped bill was the next fashion craze to sweep golf fans everywhere. Fowler has been known to be, shall we say, influential.