Canadian Tour and Srixon Ink New Three-Year Deal


Canadian Tour-LargeThe Canadian Tour and Srixon Sports USA Inc. jointly announced today they have renewed their agreement for an additional three-year term running through the end of the 2004 Canadian Tour season.
With the announcement, Srixon will continue to be the 'Official Ball of the Canadian Tour,' and will provide its products exclusively on the driving ranges of all Tour tournaments staged in Canada and the United States.
'We are obviously very excited about renewing our partnership with Srixon,' said Canadian Tour Commissioner Jacques Burelle of the new deal. 'To have the endorsement of a leading company in the golf equipment manufacturing industry only lends more credibility to our Tour. Their golf balls are of the highest quality and I know our players really appreciated the support of Srixon this past season. I believe more and more of our rising young stars will be playing their ball competitively in the coming years.'
Bob Bartlett, Executive Vice-President of Sales and Administration for Srixon, was equally enthused with today's announcement.
'We are very proud to be associated with the Canadian Tour,' maintained Bartlett. 'Our decision to extend our agreement comes from the fact that we have been very impressed with both the calibre of players and the Canadian Tour itself. We have received some very positive feedback from the players. As a growing golf ball brand in North America, we believe our association will continue to improve awareness with all golfers while helping Tour players achieve their professional goals by practicing with a quality product.'
More Golf Headlines