Though Tiger Woods has played the Quail Hollow Championship four other times, there’s never been the “buzz” that anticipation of this year’s event has created in Charlotte, N.C.
That’s the word from tournament director Kym Hougham.
Hougham credits that to the unusually early commitment Woods gave the event.
“It was a huge gift to the tournament and a huge gift to the city,” Hougham said.
Woods committed on April 15. Hougham said it enabled the tournament to promote the appearance a week longer than it normally would. While the tournament’s never had any trouble selling tickets – it is sold out for the seventh time in eight years – the early commitment has ratcheted up hype, excitement, corporate enthusiasm and the period of time national attention is focused on the region and the event.
In years past, Woods never committed to tournaments until the Friday deadline the week before an event. Phil Mickelson announced his commitment April 16, the day after Woods made his announcement.