If there is a knock on Brooks Koepka, it’s that he’s a little too cool.
Gary Woodland, who threw 11 birdies at Koepka on Sunday and still finished four shots back, inadvertently captured that exact sentiment after Saturday's third round.
“You know," he said, "Brooks doesn't seem like he cares too much."
In context, Woodland meant that there was little anyone in the field could do to rattle the 54-hole leader. (He proved himself right, by the way.)
And out of context, the comment speaks to the general narrative surrounding Koepka. That he’s just detached enough for fans to have trouble attaching themselves to him. That he’s just a jock here to cash checks and collect trophies, to kick ass and chew bubblegum.
But for a few moments Sunday in South Korea, it became clear that Brooks Koepka does care. Crouched on the 72nd green with some time to stop and think as Ian Poulter lagged a bit behind, Koepka finally let a moment get to him. Cameras caught the three-time major champion appearing unusually emotional.
Of course, less than a minute later, those same cameras caught him yawning. The contrast was almost too perfect. It was as if he knew he had just been found out and needed to snap back into character – which he did.
He promptly poured in an eagle putt to cap off a final-round 64, to win the CJ Cup by four, and to ascend to No. 1 in the Official World Golf Ranking for the first time in his career.
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“To be world No. 1 is something I dreamed of as a kid,” Koepka said on the 18th green, moments after closing out his fifth PGA Tour victory and third this year. “I don't think this one's going to sink in.”
What is beginning to sink in is that Koepka now unequivocally belongs in the conversation, the one golf fans and analysts have been having over and over since Tiger Woods fell from golf's greatest heights.
Who’s the best at their best?
In the two years between his first PGA Tour win and his first U.S. Open victory, Koepka was touted as having the kind of talent to compete with the game's elites. It took him a little while for him to get here, but Koepka has taken over as the latest player to look like he’ll never lose again. Just as it was for Rory McIlroy, Jordan Spieth, Jason Day, Dustin Johnson and Justin Thomas before him, this is Koepka's moment. This is his run of dominance.
It’s a run that will have to end at some point. Every one of the guys just mentioned did cool off eventually. Koepka will, too. Maybe it will be fatigue, maybe it will be injury, and maybe it’ll just be golf. This talent pool is simply too deep for anyone to remain on top for too long.
But what Koepka has done this year – in defending his U.S. Open title, in staring down Tiger at the PGA, in claiming the Player of the Year Award, in ascending to the top of the world rankings – is put his name at the forefront of the conversation. If he was unappreciated at times before, those days are behind him. He's already accomplished too much, proven himself too good, to be overlooked any longer.
And he’s far from done.
“For me, I just need to keep winning,” the new world No. 1 said Sunday. “I feel like to win a few more regular Tour events and then keep adding majors. I feel like my game's set up for that. I've gotten so much confidence off winning those majors where, it's incredible, every time I tee it up, I feel like I really have a good chance to win whether I have my A-game or not. It's something I'm so excited [about] right now, you have no idea. I just can't wait to go play again.”