The Koepka brand: Lack of emotion, personality affect endorsements
August 15, 2018
CNBC markets reporter Dominic Chu weighs in on the brand impact of Brooks Koepka's PGA Championship win.
Video: What impact does PGA win have on Brooks Koepka's brand?
CNBC markets reporter Dominic Chu weighs in on the brand impact of Brooks Koepka's PGA Championship win.
