Watch Now

LPGA Tour prioritizing fanbase, marketing efforts

June 18, 2024 07:28 PM

LPGA commissioner Mollie Marcoux Samaan sits down with Golf Central to detail the Tour's future, highlighting areas of focus including building the fanbase, increased marketing efforts and more.

Related Videos

Clark converts near-water shot into birdie at Hero

Reitan holds on to win Nedbank Golf Challenge

Straka surges, Scheffler slips in Round 3

Scheffler giving ‘bad luck a chance’ at Albany

Highlights: McIlroy nine back after hard fought 68

What more Young needs to enter ‘superstardom’

Scottie still has ‘most elite release in the game’

Overlooked pitch shot formative for Tiger’s career

Exploring Rory’s passion for international golf

Highlights: Hero World Challenge, Round 1

Scheffler continuing rise as one of the greats

Optum Golf Channel Games a unique team challenge

Ryder Cup loss ‘darkest time’ of Bradley’s career

Why is Rory playing in Crown Australian Open?

Why Scottie plays so well at Hero World Challenge

Castillo, Hodges narrowly miss 2026 PGA Tour cards

Thitikul: When you earn money, you have to spend

Nelly’s winless season not for a lack of good play

Thomas on back surgery recovery, RSM Classic

Valimaki on the cusp of history at RSM Classic

Keys for RSM leaders entering final round

Korda gets pairing with No. 1 in CME Champ. finale

How dominant Thitikul is ‘taking the reins’ at CME

Reid analyzes 17th hole at Tiburón Golf Club

Emotions running high for bubble players at RSM

Korda surges up CME leaderboard in Round 2

Jeeno feels even ‘better than yesterday’ at CME

Ghim, Thompson, Hoey share RSM Classic lead at -10

Thitikul feeling relaxed after 67 opener at CME

Korda was ‘off her game’ in Round 1 at Tiburón

Latest Clips

Highlights: Crown Australian Open, Final Round

Highlights: 2025 Grass League Championship

Straka showed ‘heady stuff’ to take Hero WC lead

Highlights: Hero World Challenge, Round 3

Highlights: Hero World Challenge, Round 2

Golf Channel Games: 14-Club Challenge

Golf Channel Games: Driving competition

Golf Channel Games: Captain’s Challenge

McIlroy assesses uneven day at Royal Melbourne

HLs: Rory McIlroy, Crown Australian Open, Round 1

Rolapp meets with Hero field about PGA Tour future

Scheffler: Hero WC a great ‘warm-up tournament’

It’s been a tough year for Tiger away from golf

Bigger challenge for Tiger: Health or schedule?

Tiger opens up about Future Competition Committee

Tiger ways away from knowing what 2026 looks like

Should Scottie play more tournaments in offseason?

PGA Tour aims to ‘optimize’ schedule changes

Debating if Woods can play post 50 years old

Paying tribute to Rory McIlroy’s epic 2025 season

Rory’s Players triumph headlines 2025’s top events

Biggest surprise of 2025: Spaun announces arrival

Fleetwood delivers long-awaited breakout season

Top shots by Välimäki and McGreevy at RSM Classic

When will PGA Tour make ‘monumental changes’?

Highlights: The RSM Classic, Round 4

HLs: LPGA CME Group Tour Championship, Final Round

Thitikul ends CME win in style with birdie

Korda drains fairway bunker hole-out for eagle

Highlights: The RSM Classic, Round 3