5.21 Overnight Rating Becomes Highest-Rated PGA TOUR Telecast of 2018
18.4 Million Minutes Streamed on Sunday (+561% YoY); Most-Streamed NBC Sports Sunday Golf Round Ever (Excluding Majors)
NBC Sports Group’s final round coverage of the TOUR Championship on Sunday (3:00-6:15 p.m. ET) earned a 5.21 Overnight rating, as Tiger Woods claimed his 80th career victory, and his first in five years. The telecast is up 206% vs. 2017 (1.70). It also becomes the highest-rated telecast in the history of the FedExCup Playoffs (2007-’18) and the highest-rated PGA TOUR telecast in 2018 (excluding majors). Coverage peaked from 5:30-6p (7.19) as Woods finished his round and as Justin Rose was being crowned the FedExCup champion, only trailing the peaks for The Masters (11.03) and PGA Championship (8.28) in 2018. The extended coverage window (1:30-6:15 p.m. ET) posted at 4.35 Overnight rating, which is the highest-rated TOUR Championship telecast on record (2000-’18).
“Tiger Woods’ win at the TOUR Championship was an unforgettable event in golf,” said Mike McCarley, President, Golf, NBC Sports Group. “The massive gallery following Tiger up the 18th fairway was matched by record viewership across NBC Sports’ platforms. Golf is experiencing a surge in momentum with Tiger and the young stars of the Tiger-inspired generation atop leaderboards. We look forward to this momentum continuing this week at the Ryder Cup.”
Sunday’s Final Round saw 18.4 million minutes streamed across NBC Sports Digital platforms (+561% year-over-year), and becomes the most-streamed NBC Sports’ Sunday round (excluding majors) on record (2013-’18).
Sunday’s lead-in coverage on Golf Channel (Noon-1:30p) also earned a .74 Overnight rating to become the highest Sunday lead-in telecast of the TOUR Championship ever (2007-’18).
This week, NBC Sports Group will offer weeklong coverage of the biennial Ryder Cup from Le Golf National outside of Paris, beginning with the premiere of its latest Golf Films’ project, Famous 5, tonight at 9 p.m. ET on Golf Channel. The network’s Ryder Cup week programming will be led by nearly 30 hours of its Emmy-nominated live event coverage, spanning from Friday morning’s opening tee shot just after 2 a.m. ET through the clinching point on Sunday. The United States will look to retain the Ryder Cup after defeating Europe in 2016 (17-11), and aim to win for the first time on European soil in 25 years, since 1993.