Equipment Insider

Nike expecting workforce reduction of four percent

By Adam Barr
Jul 1, 2009 2:10 PM ET

Nike Inc. – the big sporting goods company, not just its golf division – anticipates a workforce reduction of up to 4 percent, said an announcement this afternoon from the company’s headquarters in Beaverton, Ore. It’s all part of an effort to get leaner and more efficient in the tough economy, and hardly unique to Nike or even sporting goods. The final decision will come after Nike’s fiscal year, which ends in May. The company employs nearly 35,000 people worldwide.

Too early to say yet how, or if, the golf division will be affected. But considering they service and exist in economic symbiosis with the world’s most popular athlete, we can expect golf to continue to command significant resources in a get-results-soon economy.